GE OPTIC* 3101 TRANSLUCENT SILICONE COATING - The difference is clear.

When a building façade leaks and maintaining its current appearance is important, such as with brick and masonry, the ususal choice is between two undesirable options: costly, invasive, major renovations or repeated, tempory fixes.
 

GE Silicones Optic translucent coating offers the refreshing alternative—without compromising your budget or building performance. Prevent repeated failures, minimize maintenance, and keep your building looking great.

A patented 100% silicone formula arms Optic translucent coating with the power to perform for decades. Unlike penetrating sealers, it creates a clear membrane that remains waterproof, breathable, permanently flexible, and weather resistant for decades.

The two most common repair options for brick façades that perpetually leak entail: 
1. Removal of the brick to address the waterproofing, and then reinstallation of the brick. This can be very costly, extremely invasive, and may result in color matching challenges when replacing brick that has been damaged or destroyed in the process. Due to these challenges, most repair attempts fall into the second, more temporary option. 
2. Ineffective, lower cost measures, such as spot repointing, caulking, and penetrating sealers. These attempts are often repeated year after year without ever solving the problem. 
 
With Optic coating, you don't have to compromise. This breathable waterproof barrier is typically about 85% less in time and cost and than brick removal/reinstallation, but can last for decades, and all without sacrificing the original beauty. 

Optic translucent coating can securely bond to most substrates, including brick, concrete, natural stone, stucco, masonry, wood, copper, EIFS, aluminum, glass, and many painted surfaces.

Optic translucent coating is backed by world-class technical support and available warranties of up to 15 years.

When you want long lasting protection for hard to waterproof substrates such as brick and masonry with minimal impact to aesthetics, Optic translucent coating may be the ideal choice for your proejct. 

• Clear coating
• 100% silicone elastomeric membrane
• Vapor permeable - 18 perms
• Waterproof and weatherproof 
• Protects against wind driven rain
• Resists efflorescense 
• Bridges hairline cracks
• Anti-graffiti
• VOC compliant formulation that meets stringent air quality requirements
• Primerless adhesion to most substrates
• Available 15-year warranty